Jan Vasek

What I Can Do for You

• 🚀 Websites & E-shops That Sell — I design and deliver complete websites and e-shops that are clear for your customers and profitable for you. I specialize in WordPress, WooCommerce, and Upgates platforms.
• 📱 Mobile & Web App Design — I’ll create an app design that solves a real problem for your users. The result will be a clean and simple interface that’s easy to use.
• 🔎 UX Audit, A/B Testing & Growth Strategy — I’ll perform an in-depth analysis of your existing website or app. I’ll uncover weak spots that are costing you money and suggest concrete steps to fix them and boost performance immediately.
• ⭐ Branding & Visual Identity — From logo to complete visual style, I’ll help your brand look professional, trustworthy, and instantly appealing to the right customers.

Experience

• Over 16 years of hands-on experience and knowledge.
• 300+ completed web projects. (ERSTE Group, General University Hospital in Prague (VFN), ČEZ, Alo Diamonds, Kooperativa, Proerecta, RSM Czech Republic, Silverum, Finex.cz, Valuo.cz, AviationeXam, and more.)
• 4 years at the global startup SOCIFI, from its inception through major scaling challenges (working for clients like McDonald's, Microsoft, Greyhound, TATA, EMS, Holiday Inn).
• Over 4 years working for creative digital agencies (PositiveZero.co.uk).

Selected Achievements

Here are a few examples of how I’ve helped my clients:

• Improved the UI and UX of an internal system for ERSTE Group traders.
• Enhanced the UI and UX for AviationeXam, a global online training system for pilots.
• Designed SpiroGym, a mobile app for Parkinson's disease patients for the General University Hospital in Prague (VFN).
• Redesigned the e-shop for InstaxStore.cz, an authorized Fujifilm camera dealer, helping to increase their sales.
• Made natural intimacy care products more accessible for the Czech brand Proerecta through a better UI and UX on their sales website.
• Finex.cz – Since 2018, I have been collaborating with the client to improve the UI and UX of their investment news portal. In 2024, we executed a major rebranding and a complete website redesign, which led to higher user engagement and an increase in registered members.
• MANSY.cz – Construction company focused on waste disposal and interlocking paving. We are constantly testing and optimizing, resulting in an increase in conversions by 20% per month.

Why trust me? Because I run my own business — I understand your challenges firsthand

I Don’t Just Offer Theory — I Build My Own Online Projects

Since 2014, I’ve been running my own online businesses. I know exactly what it takes to attract customers, keep them engaged, and build a profitable business. I bring this hands-on experience into every project I work on.

• JESHOOTS.com – A stock photo site featuring my own photography, launched in 2013. By summer 2025, it surpassed 15 million downloads worldwide.
• StartMockups.com – Realistic Photoshop mockups for presenting mobile apps. Tens of thousands of customers since 2016.
• PojdFotit.cz – A community platform I launched in 2020. Today, it has over 5,500 members, including photographers and models.
• PAMLSKOVACE.cz – Since 2021, I've been running my own e-shop focused on products that develop pet intelligence. Over time, I’ve expanded the assortment to include premium supplies for dogs and cats. Annual revenue is in the lower millions (CZK).
• Woofney.eu – An e-shop with pet supplies. I sold the project in summer 2025.
• Aldigo.com – A worldwide escort discovery app, active from 2017 to 2019.

About Me

I’m not a typical UI, UX, or Product designer — and that’s exactly my greatest strength.

I have a broad skill set and can connect business goals with user experience, visuals, and technical possibilities. Thanks to that, I’m able to design products comprehensively – without unnecessary back-and-forth between roles.

I don’t think in templates. I can adapt, take responsibility, and find solutions even where others stop.

I actively use artificial intelligence tools that help me save time, test ideas, and deliver results faster and more efficiently.

I base all this on more than 16 years of experience in agencies, startups, internal teams, and my own projects – from design to implementation and operation.

I’m a Partner for Your Project. I combine the perspective of a designer, a strong sense for user experience, and an entrepreneurial mindset. I’ll make sure your vision is brought to life — executed flawlessly and delivering measurable results.

Get in touch, and let’s have a no-obligation chat about how I can help you.

• Websites & E-commerce – User experience design, UX/UI design, wireframing, visual design.
• Mobile App UX & UI Design – I love designing simple and sleek apps that help make people's lives easier.
• Website Audits – I identify a website's weaknesses and recommend specific improvements.
• Brand Identity – Logo design, brand manuals, and defining a brand's communication strategy.
• Marketing-Oriented Design – I always design with specific content in mind, which can serve as a brief for a copywriter.
• Technical Supervision – I oversee developers and other contractors to ensure everything comes together, the website launches smoothly, and functions as designed—without barriers that would prevent actions like completing an order.
• Full-Stack Web Development – Building complete websites with or without WordPress in PHP, and extending the functionality of existing WordPress sites.
• E-commerce Platform Expertise – Complete e-shop setup on WooCommerce or Upgates; thanks to my own experience running an e-shop since 2021, I can provide comprehensive service and consulting.