Marek Pech

PPC consultant and web analyst

Based in:

Czechia • Working area: Europe
Status: at your service • Languages: English, Czech
Listed in: Development & Tech, Marketing & Sales

I’m a PPC consultant, performance strategist, and web analyst with 5+ years of continuous work experience in designing, implementing and managing SEM campaigns.

I work directly with clients, helping their brands and businesses to improve performance across a variety of advertising channels such as Google Ads, Meta (Facebook) Ads, RTB, Bing Ads, etc.

I help most of my clients to quickly and profitably expand into other markets — and not only with paid advertising. For the last 2 years, for example, I have been leading market-expansion projects focused on Western Europe (Germany, UK, France, Austria) and the USA.

I have successfully worked with monthly budgets ranging from $1,000 to $1,300,000, targeting micro-markets and regional geographic areas in multiple states and countries.

For most clients and projects, I work as a part of their internal team, and strive for long-term collaborations and moving my clients forward.

If you have a specific project or assignment in mind, I would be happy to discuss our collaboration on a call, or you can email me the details and we can take it from there.

My expertise

Google Ads (AdWords) — certified
Google Analytics UA — certified
GA4 — certified
Bing Ads — certified
Meta (Facebook) Ads
Seznam Sklik (in Czechia)
RTB
AdForm

Services include

PPC and paid search marketing focused on results — from campaign research and development, to optimization, analysis, and performance
Tactical execution of campaign development and rollout via client-specific strategies and market analysis
A/B testing for ad creative and landing pages
Conversion tracking optimization
Margin bidding

Some sectors that I know particularly well

Healthcare
Health & wellness
Building and construction
IT and software
E-commerce
Investing
Retail

Some results I have achieved for recent clients

Increasing revenue in Google Ads by over 120% on foreign markets with similar ROAS
Increasing the number of leads by 120% YoY with PPC campaign and website optimization
Lowering cost per conversion by more than 60% in a few months
Cutting a PPC budget by 43% while maintaining click volume and revenue
Tapping into new markets and opportunities
Increasing the number of leads by 145% while maintaining campaign budgets
Increasing profits by 366% YoY with advanced margin bidding
Creation of IT assignments and implementation of a GA4 server-site e-commerce measurement for 2 clients with yearly revenues of over €40 million

Contact details

Marek Pech
Maixnerova 743
Horice
50801
Czech Republic, European Union

Email:	jsem@marekpech.cz
Website:	marekpech.cz
LinkedIn:	marekpech
X (Twitter):	marekpech
Facebook:	marapech
VAT ID:	CZ8709213491