SIGN IN

97% of freelancing is done offline

August 19

“But even still today, 97 percent of freelancing is done offline,” said Micha Kaufman, the CEO of Fiverr, in 2018 and even before that in a 2016 interview:

“When you think about freelancing, in general, only 3% — and this is mind-blowing — 3% of freelancing is happening online… Holy crap! 3%, that’s it.”

Fiverr’s company presentation from August 2021 reiterates: “Freelancing is still an old-school business.”

Our take: It is unclear how Fiverr reached their estimate (referring to SIA, McKinsey, US Census of Bureau), but it is roughly in line with the estimate given by Gig Economy Data Hub (quoting BLS, IRS, JPMorgan). The vast majority of freelance work really happens offline.

Share or discuss: Facebook Twitter LinkedIn


More news

Let’s stay in touch

We monitor countless quality sources on freelancing and choose only the best content to save your time.

You can follow our updates here as well as on Facebook, Twitter and LinkedIn. Or you can subscribe to our monthly Freeletter:

Your privacy matters: We won’t share your email address with anyone else and you can cancel your subscription anytime. Also, we do not store anyone’s IP address nor do we track who opens and reads our newsletter.