Freelance success metrics

October 4, 2023

If you are serious about freelancing as a business, you should measure your progress somehow, depending on your long-term priorities. Marcie Geffner wrote a straight-to-the-point article about how she does it as a freelance writer. She focuses on the following 4 success metrics while admitting that (obviously) money isn’t everything:

  1. Annual income
  2. Hourly rate (calculated from flat fees)
  3. Pitch acceptance ratio
  4. Client turnover

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