Weekly digest #46 of 2024

• The Pricing Paradox — On November 15, you’ll have a unique opportunity to join a free international online session on freelance pricing, hosted by Sarah Duran, with three outstanding guests: Robert Vlach, best-selling author of The Freelance Way; Rachel Renock, co-founder & CEO of Wethos; and Lizzie Davey, B2B SaaS and eCommerce writer.
• MBO Partners has released its 2024 State of Independence in America report, which offers unique insights into freelancing and the broader gig economy in the USA. You can download the full 24-page report here. Some important takeaways include:
• Millennials and Gen Z now make up 59% of the independent workforce, showing a shift toward younger, more diverse freelancers.
• 65% of freelancers are embracing generative AI to boost productivity, demonstrating their adaptability and forward-thinking approach.
• 31% now work with clients internationally (nearly triple the proportion who said so in 2012), underscoring the global potential of independent work.
• Younger workers are increasingly opting for self-employment—and questioning traditional jobs. Here’s why — Elaine Pofeldt shares findings from the 2024 State of Independence in America report that caught her attention, including an increasing number of freelancers choosing to go full-time, with a 6.5% increase (up from 26 million in 2023). The document shows that 84% of full-time freelancers report feeling happier and healthier as independent workers, with many valuing autonomy over traditional job security. In their report, MBO Partners refers to this trend as the "Independent By Choice" movement.
• How to set fair rates as a freelancer — Lizzie Davey from Freelance Magic addresses some of the concerns freelancers face regarding pricing and shares best practices and recommendations to help you set fair rates for your work. As Lizzie points out, it starts with you; confidence in your value is key.
• For the corporate leader starting anew, from IMMA Collective — Thinking of stepping away from the corporate world and going freelance? Here are a few basic but important steps to keep in mind.
• How to start (and finish) a big creative project, by Justine Clay — Kicking off a creative project isn’t always easy. In this article, you’ll find three actionable ways to help you get started and see it through to completion.

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