Tomas Komarek

The 3 Pillars of Strategic Paid Media

A paid media framework that focuses on what truly moves the needle:

• Strategic Objectives — I map out a custom sales funnel that reflects how your business actually works and set the right objective for the choke point in your funnel. It’s not about doing everything. Just the right thing next.
• Planning & Forecasting — You need estimated outcomes: to prioritize, build a business case, and secure budget. While others “launch and see,” forecasting upfront brings clarity, surfaces assumptions, and improves each plan.
• Leading Indicators — You can’t wait months to know if you’re on track, and algorithms need better signals to optimize. By reverse-engineering paying customers, we spot issues early or scale wins faster. So we can adapt quickly and grow with confidence.

My Expertise in Numbers

• 10+ years of experience
• Sanity: Managing paid media from pre-seed to Series C ($85M raised).
• Deepnote: 262% faster payback and 158% paid revenue growth in 12 months.
• Polygon Runway: Scaled from 0 to 9,000+ paying customers with YouTube and Meta Ads.
• Rouvy: 20% CPA reduction in 30 days; 40%+ YoY growth via tracking restructuring.
• €3M in Google Ads budget under management annually
• €2.5M in LinkedIn Ads budget under management annually
• €1.5M in Meta Ads budget under management annually

Services for Confident Growth

• Paid Media Management (consulting & execution)
• I manage your paid media end to end across LinkedIn, Google, and Meta.
• It’s strategy with sleeves rolled up. Built to deliver.
• Strategic Planning → Campaign Management → Tracking & Analysis → Reporting
• Starts at €3,950 per month
• Growth Sprint (consultation)
• I review your funnel, tracking, and paid media, then turn it into a three-phase implementation plan.
• You execute internally, and I stay involved to make sure it’s implemented, not just left on a deck.
• One-off payment of €4,950
• Agency Team Training (on-request training for in-house teams and agencies)

5 Reasons Why Clients Stay With Me for Years

• Strategy First — I build tactics on strategies that fit your market, audience, and stage. No trendy hacks.
• Keep Delivering — I choose impact over volume. I work with a few clients with whom I can drive long-term growth.
• No Middlemen — No juniors, no handoffs. You work directly with me. Like an extension of your team.
• Ownership & Transparency — I get my hands dirty where it matters. If something’s broken, I’ll say it and I’ll dive deep to fix it.
• Results Over Aesthetics — I’m a numbers guy, not a design guy. I speak dev, build automation, and measure what matters.