Weekly digest #6 of 2025

• Shine: Unlocking creativity with Mark McGuinness — A unique podcast hosted by Daniel Boettcher, a trained lawyer and diplomat turned jeweler. In this episode, Daniel sits down with our member, creative coach Mark McGuinness, to discuss creativity, poetry, and the joys and challenges of crafting meaningful work in an age of constant distraction.
• How to avoid dead-end freelance clients while being trusting, by Austin L. Church — Trust first impressions, be proactive, and set your boundaries on price and terms, says Austin, sharing the best practices that have helped him avoid bad clients and attract trustworthy ones by staying discerning yet positive.
• How do I protect my intellectual property as a freelancer? by Stephanie Whalley — Do you create something unique? This article summarises the ways you can protect your intellectual property and how you can potentially transfer these rights.
• Essentials: How to increase motivation & drive, podcast by renowned American neuroscientist Andrew D. Huberman — What is the key to sustained drive? Keep rewards unpredictable and don’t rely on instant gratification, says Huberman in another one of his short episodes.
• The power of perspective, by Tom Albrighton — This one is mainly for copywriters. The article shows how shifting perspectives and seeing things from a different point of view can make messages more memorable, helping copy stand out and resonate.

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