Tomas Cernovsky

What I’ll do for you:

• Performance campaigns on social media and in PPC – from strategy through asset creation and setup to optimization for maximum ROAS / PNO.
• Sales campaigns for e-shops – experience with campaigns that drove tens of millions of CZK in revenue.
• Lead-gen campaigns (B2B/B2C) – lead acquisition where quality matters more than quantity.
• Prospecting & remarketing – smart acquisition and retention.
• Comprehensive online strategy – integrated across all channels, with clear structure and measurable outcomes.
• Social media – content that drives reach and sells, profile management and campaigns on Facebook, Instagram, TikTok, LinkedIn, YouTube, and X.
• Mentoring, consulting, training, and audits – fast, to-the-point audits, one-off consultations, mentoring, and team upskilling.

How I work

• Data first – no gut feelings, just hard numbers (ROAS, PNO, CTR, AOV, CR, LTV).
• Experience – hundreds, possibly thousands of projects have given me a wealth of hands-on know-how. I apply it to new engagements.
• Fast execution – I translate strategy into practice immediately, test, evaluate, and am not afraid to make changes.
• Expert team – when my capacity isn’t enough, I bring in my team of video editors, scriptwriters, and graphic designers.

About me

• A proud dad who loves his family, his dog, travel, sports, coffee, and online marketing.
• 11+ years of experience in online marketing, PPC, and social media.
• I share my know-how daily via my YouTube channel, Instagram, TikTok, Threads, case studies, blog, and training sessions.
• A regular attendee of professional conferences, workshops, and webinars.

Values

Efficiency, trust, openness, critical thinking, and a human approach.

Biggest achievements

I consider it my greatest success when the campaigns I manage deliver positive ROI for clients and meet agreed KPIs. It’s not just about clicks and views — it’s about real business growth.

If you’re looking for someone who will set the direction and also handle and steer the actual execution, you’re in the right place. Whether you invest thousands or hundreds of thousands of euro per month, I’ll allocate budgets to the right channels and make sure they pay off.

The results speak for themselves – the vast majority of my campaigns achieve positive returns or exceed set goals. You can find references on my website or on my Google profile.

Selected projects I’ve worked on:

• Major brands – Albert (Ahold), O2, Penny Market, Sodexo, Twisto, CK Fischer and CK Exim Tours, Solitea, Heineken Group (Krušovice, Heineken, Strongbow, Desperados), Stock Plzeň (Black Fox, Amundsen, Božkov), Deutsche Bahn, OZP (Oborová zdravotní pojišťovna), Mojedatovka, Moneta Money Bank, AAA Auto, ČSOB Bank, Generali, Panasonic, Mubea, Linet, Continental & Barum, Dr.Max, Fortuna
• Mid-sized brands – Škoda Auto DigiLab, Walmark (Biopron, Marťánci, Prostenal, Uroval), Česká Apotéka, Nutraceutics, Ultra Premium Brands (Zacapa, Diplomático, Tanqueray, Don Papa, Appleton, A.H. Riise, Fassbind, Botran, Plantation, Beluga), PetExpert, Automax Group (Shell Helix, Coyote), Body Express, REAS, 3Dees, Naviga4, Arval, Caflou, Digitask & Filip Dřímalka, The 1:1 Diet
• Smaller companies and projects: Spectra Agency, Snack Store, Juzika, Gelavis, Lyopet, Garig, Venda, BestBonus, GourmetKáva, iVigee, MPLA, Prospirio, Feedyou, DinoLive, Farma Poříčí, Kapří Paštika, Fitness Empire, Salvadora, Klikadent, Kam večer?, TimeLab, ZEO Homes, Gunter Grossmann machines, Moderní-domky, Paddock technika, Bučekmoto, Catro.net, Dream Smile, Hello Coco, JKSaddlery, Jubela, Mamisek, Voňky & INVAME, Aether Clinic, Autavestylu, Ecorevolution, Fundchaser, FunTwix, KB5, GrizzlyGear, Avenir Financial Group, Trihorse, Saleshero, Poctivý Svařák, Orange Optik & Giga Optik, Mojerky.cz